#Spike tv once series

вЂњItвЂ™s a good start and weвЂ™ll see where we go from there.LOS ANGELES - In September, the cast and crew of the TV series вЂњHeathers,вЂќ a reimagining of the (very) dark and violent comedy from 1989, were hard at work in the Chatsworth area of the San Fernando Valley creating an updated vision of the filmвЂ™s fictional Westerburg High.

ThatвЂ™s really what our focus is,вЂќ said Rebney. вЂњYou become less concerned with the immediacy and the numbers, and youвЂ™re concerned with building out incredible fighters, building up the back stories behind them, creating great programming, creating the best mixed martial arts content anybody can find on television.

HeвЂ™s looking at the long-term goals for Bellator and Spike TV, and that wonвЂ™t be accomplished on the first day they go into business together on live television. Rebney promises not to freak out good or bad when the final numbers for ThursdayвЂ™s show come back from NielsenвЂ™s rating system. Between the first two airings, the show ended up with nearly a million viewers overall, and that has to bee seen as encouraging considering the programming barely had any promotion ahead of time. вЂњWeвЂ™re tweaking it and building it, but our vision is very long in terms of where this is going to go, and very long term in terms of our expectations and how weвЂ™re going to build it.вЂќД«ellator first debuted highlight shows on Spike TV called вЂњBellator 360вЂќ featuring some of their best and brightest fights from the past couple of years. He and I have a very similar view of this вЂ“ we view this as a marathon, not as a sprint,вЂќ said Rebney when speaking about the ratings with MMAWeekly Radio. вЂњOne of the things thatвЂ™s great from my perspective is that Kevin Kay, who heads Spike network, has really been a partner in every sense of the word to me and to the organization. ItвЂ™s a valid question, but maybe not one that should be asked after one show, and thatвЂ™s the attitude that Bellator CEO Bjorn Rebney is keeping as his company looks to build into the next major MMA promotion on television. Can Bellator produce the same kinds of numbers that the UFC once did on Spike TV? Whether right or wrong, a secondary judgment will also be rendered when the ratings for BellatorвЂ™s debut come out 24 to 48 hours after the show airs. That doesnвЂ™t mean judgments wonвЂ™t be made based on the first show airing on Thursday night featuring two title fights and the launch of the newest installment of their light heavyweight tournament. No one doubts that itвЂ™s going to take time for Bellator to build an audience and grow viewers at Spike, just like the UFC encountered when they moved to the network in 2005.

The UFC has a stranglehold on the market when casual observers are talking about the вЂњmajor leaguesвЂќ of MMA, but that doesnвЂ™t mean Bellator canвЂ™t exist on the same playing field. The next few days will be a crucial time for Bellator Fighting Championships as they debut on Spike TV and look to define themselves as a promotion on the same level of the UFC.